The inevitable viral website's great too - at least if this description of a spelunking meerkat in Weston Super Mare is anything to go by:
Size : Small
Location : Weston S Mare
Hobby : Spelunking
With little torch on head and stripy rope round belly, Spelunkat loves to explore intricate cave networks. Deep caves give Spelunkat chance to contemplate life while feasting centipedes and listening burp echo.
This meerkat goes to Weston Super Mare to play slot machine and snog stranger outside closed beach bar or stand in middle of gigantic empty car park when feeling sickness of home in Kalahari.
An entire marketing campaign from one joyously silly pun - inspired :)
It looks like Conservative political lobbying for greater 'liberty' has now extended itself to the liberty to spam people - or possibly just people who blog, since that's the only reason I can think of for both my personal and work accounts starting to receive unsolicited daily updates from NetRight Daily and Daily Grind the other week. Apparently, these are emanating from sites called getliberty.org and NetRightNation, both of which, as far I'm concerned, are very much at liberty to getbent and NetRightOff, given their intrusive marketing methods. Whatever your politics, and whatever it is you're marketing, spam is never, ever a good move.